Curry Ford West Christmas Overlay 2020 (Kissimmee, FL)
Project Objective
To spread some holiday cheer, Curry Ford West teamed up with Slice Creative Network to create photo opportunities. I was lucky enough to be apart of the Feliz Navidad team.
We gathered inspiration from traditional practices, iconography, and celebrations. The logo made for this was inspired by pica papels, which are often hung in celebration of certain events. Poinsettias were also used in the logo as it is a typical Christmas flower, not just in Mexico, but in the Americas.
Logo
Signage
Pop-up Concept Sketch
The team was able to brainstorm on some concept layouts for this photo-op. Below are some sketches I created using the team's ideas and research.
My Role
Logo Design, Presentation Graphics, Signage, Illustration, Interior Design, Ideation, Research
Applications Used
